Pope in Your Pocket

Pope in your pocket. All you need to know about the new Pope in an app.  All the facts, news and developments from Rome about Pope Francis the first.  Click on the link or scan the QR code with a smartphone to download.  http://store.zapplab.net/#!/sample25

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The app was built using www.zapplab.net and only took minutes to build.  http://store.zapplab.net/#!/sample25

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Photographers – Attract More Customers with Portfolio Apps

600 X 300

The team here at, zapplab.net, has come up with a brand new marketing platform for photographers, the ideal way to go mobile and communicate with your target market. Showcase your images and services, and enhance your existing online presence!

Why go mobile?

The founders of zapplab have been studying the mobile market for years; current figures on mobile trends speak for themselves:

81% of mobile device owners use their phones for product/services research.

95% of smartphone users look up local information  – 61% of whom follow through with a call.

9/10 mobile searches lead to action.

(For more on mobile trends click here.)

These figures indicate that mobile users browsing on their mobile devices are looking for specific information on the go and respond to smooth optimised mobile experiences. They want key information answering basic questions on a given product/service/event. In response to this, zapplab offers a 4 page zapp which shares this essential information: Who? What? When? & Where?

Where do photographers and weddings come into this marketing equation? 

zapplab provides photographers with a smart and simple mobile marketing solution; an optimised mobile experience. Digitise your business card, mobile optimise your portfolio and put your business details directly on the phone and in the hands of prospective clients. With click-to-call functionality you can be contacted at the click of a button.

Consider for a moment your website and Facebook page as your online brochure – and consider this opportunity to go mobile as your online flyer. It is mobile, social and peer-to-peer marketing/branding at its best! Your logo, contact details and images distributed quickly and easily across social media, text and websites.

On publication of a zapp, a unique QR code is generated which you can include on business cards and existing promotional material. zapplab’s powerful tool allows you to expand your reach while giving you complete control over your chosen mobile marketing strategy.

zapplab can also enhance your branding at conferences, events, festivals and be useful for small/medium size companies – another service which can make you stand out from the competition and bring in extra revenue for your business.

Check out a sample portfolio zapp recently produced by Ebony & Pearl Photography marketing their wedding photography services.

zapp happy!

‘Mobilise’ your Car Sales with zapplab!

MotorSales

This is a busy month for car sales and the competition is tough, especially in today’s market. Getting your customers attention has never been more important.

It is estimated, for every car sold their will be €1000 spent on advertising. It’s quite a big chunk of the overall margin but this is the reality of attracting customers in the car industry.

Bin that Brochure?

Over the past month I have visited a few dozen showrooms around the country. All the usual polished brochures were on show but none offered a mobile option. With over 60% of people now using their phone as the primary device in gathering information, isn’t it time every business went mobile?

Brochures are great and essential to entice clients, but they are usually rolled and binned shortly after leaving the showroom. They are expensive to print and deliver and lack the interactivity needed in modern advertising.

No, Digitise It!

With just a simple QR code (Quick Response Code) you can digitise all your promotional material – including your brochures. Customers can simply scan and enjoy all your high impact brochure content on their mobile device and even watch a video advertisement.  With the addition of a small sticker on every brochure, car windscreen and showroom window, you can offer 24 hour access to your brochure information via your own purpose built mobile web-app!

Getting your point across quickly and stylishly is the key to selling high-end goods such as cars.  Imagine how impressed your customers will be when they can download an app for your dealership on the specific car they want!

The great thing about mobile marketing is the distribution costs.  Simply send out the app via social media, email or SMS and you are directly on potential customers phones.

How much does it cost? 

You can create web-apps for just €9.99 per month using zapplab.net

It’s very simple and you can switch it on and off as often as you like and pay only for the months you require.

There has never been a simpler and easier marketing solution for car dealerships – go mobile and reach your customers this January.

zappity New Year from all the team here at zapplab!

What is a zapp? Why zapp?

Scan QR for example.

zapps are built in zapplab and are 4 page, cross platform web-apps – a smart, simple marketing solution for all businesses.

zapps” are bite sized nuggets of information which offer your customers all the information they need answering the four essential elements of communication:

Who?  – Front Page  – Logo/Branding

What?  –  Essential info – product/service description….images/videos

When?  – Essential info – latest news, offers/promotions on now, upcoming events…images/videos

Where? – Contact details, GPS Location, links to more information; FB, twitter, linked-in, blogs.

No more complicated navigation systems, just a simple swipe and scroll display which customers use intuitively.

zapps provide a  high impact app experience for the user and the ease of a web-app to the business owner/designer for simple updates.

Why zapp??

  • Over 30% of people are now browsing on their mobile devices, it is essential for all businesses to get their presence on mobiles.
  • 98% of websites are not mobile compatible. (Ireland)
  • With only 30-40 seconds to grab your customer’s attention on mobile phones your business needs to get its message across fast.
  • A zapp is a marketing app for selling specific products and services.
  • Distribution is simple: QR Code – on your website, social media, SMS, print media – digitise your poster in seconds.
  • zapplab accelerates the process of mobile web development.
  • Design once and deliver cross platform web-apps with ease offering your clients an app-like experience.
  • Now, thanks to HTML5, the line has blurred and Web-Apps are now so similar to apps, most customers won’t realise the difference.
  • Enjoy the convenience of web based editing tools to update your web-apps in seconds and as often as you like.
  • Enjoy all your favourite pro tools for web-design, with a user-friendly interface.
  • Enjoy the ease of being able to publish and preview zapps on your device
  • Unlike other online mobile tools we offer a solution that fits all business needs.
  • Create an App-like experience with the convenience of the web……….

Designers!! Let us know what you think!

zapplab is the most effective mobile marketing tool on the market because it takes the essential information and delivers it to the customer in a stylish and convenient 4 page package.